Effective crisis management happens much before the crisis itself. It should be proactive rather than reactive. Crisis management allows the business to prepare for undesirable circumstances with a plug-and-play plan that can be implemented varied situations that the business is faced with. At The Prism Group, we provide expert crisis management support by devising tailored plans for businesses interested in taking a proactive approach. We also provide reactive counsel and management of crisis – including strategic recommendations, content development and dissemination, media outreach, spokesperson training, and social media management. The Prism Group is a trusted Latin America Crisis Management Agency that has supported brands such as Samsung with crisis management during malfunctioning products, factory incidents, security issues and more. View our case studies for more details.